Episode 131: Borrowing an Audience to Grow Your Platform

Looking for ways to grow your platform without adding another major project to your plate? This week, we’re talking about two strategic options: becoming a podcast guest and writing articles for other blogs or websites.

These opportunities allow you to step in front of an established audience and share your message in a way that benefits both you and the host. But how do you find the right fit? What makes a strong pitch? And how can you make the most of the opportunity once you land it?

In this episode, you’ll learn:

• Why guest appearances and guest posts can be powerful growth tools

• How to identify podcasts and websites that align with your message

• What to consider before sending a pitch

• Encouragement for overcoming the fear of putting yourself out there

• Simple ways to turn exposure into lasting connections

If you’re ready to expand your reach and connect with new readers—without starting something brand new—this episode will give you practical next steps to get started.

For more on the specifics of being a podcast guest, listen to episode 87.

The Purposeful Pen is a weekly podcast for Christian writers designed to help you build a writing life with eternal impact. Each week you’ll hear practical tips and Biblical truth on topics such as improving your writing, honing your message, and managing your time. I always respond to listener emails and I’d love to hear from you! Amysimon@amylynnsimon.com